WhatsApp is known as an effective communication platform that is free to use. As the year’s progress, many software tools are embedded into WhatsApp to create a convenient space for communication.
That being said, take a look at how to integrate WhatsApp into your CRM system so you can keep track of your customer interactions and sales leads from one simple app.
Advantages Of WhatsApp CRM Integration
1. Messaging Restrictions
Messaging Restrictions are one of the advantages of WhatsApp CRM Integration. With the help of this feature, WhatsApp Business App can create a more targeted and personalised marketing campaign for their customers.
The Messaging Restrictions feature is a part of the WhatsApp CRM Integration. This helps businesses to create a more targeted and personalised marketing campaign for their customers. The feature also helps reduce costs by reducing the number of WhatsApp messages users send.
Messaging restrictions feature helps businesses maintain a clean messaging strategy by restricting users from sending WhatsApp messages that are irrelevant to the conversation or the recipient’s business.
2. CRM Offering WhatsApp Integrations
CRM is software used to manage customers and customer relationships. CRMs are typically used by businesses to track customer inquiries, sales, marketing campaigns and more.
One of the advantages of using a CRM that offers WhatsApp integration is that it allows your company to have a single point of contact for all customer inquiries.
The benefits of having one single point of contact for all customer inquiries include the following:
- An efficient way for companies to respond to customers’ queries in real-time.
- Connecting with customers through social media channels like Facebook Messenger and WhatsApp.
- An opportunity for companies to create an online community with their current customers.
3. Complying With Data Privacy Laws
WhatsApp has been acquired by Facebook and is now a part of its family. With the integration of WhatsApp CRM, businesses can get a better understanding of their customers and can effectively communicate with them.
Compliance with data privacy laws is a huge advantage of this integration. This is because businesses have more control over their customer data, which helps them to stay compliant and avoid any legal issues down the line.
With this integration, businesses can benefit from other significant elements like better customer service or customer support engagement and higher ROI on marketing campaigns.
4. WhatsApp API Numbers Are Registered
WhatsApp CRM integration is a good way for companies to get more customers. With it, they can grow their business and increase their revenue.
The WhatsApp Business API Numbers Are Registered which allows businesses to know how many users they have on the app in real-time. This is an excellent tool for marketing teams who need to know how many people are actively using the app and which features they like or dislike.
How To Use WhatsApp For CRM
WhatsApp is one of the most popular social media platforms for personal communication. It is also a great tool for business communication. How to use WhatsApp for CRM?
Many businesses are using the WhatsApp Business app as their main platform for customer engagement. There are many ways in which you can use it as your CRM tool. Here are some of them:
- Use it to send automated messages to customers and prospects without speaking with them on the phone or face-to-face. This will save you time and money, and you can focus on other aspects of your business that require your attention.
- Send targeted offers, such as coupons or discounts through WhatsApp, to increase customer loyalty and improve customer service or customer support retention rates.
How To Choose The Right Platform For WhatsApp CRM Integration
With the advancement of technology, there are many new ways to connect with customers. One of these is WhatsApp CRM integration. It is a way for businesses to use WhatsApp as their customer relationship management (CRM) tool.
There are many platforms that you can choose from when it comes to integrating your company’s CRM with WhatsApp. The first thing you need to do is find out which platform best suits your business needs and what features it has available.
Some platforms offer features such as: sending SMS messages, sending voice messages, tracking customers’ locations, and more!
Conclusion
CRM with WhatsApp Integration allows businesses to keep track of their customers’ activity and communication through the WhatsApp messaging platform.
- This allows businesses to identify and respond to customer inquiries and concerns quick replies and easily, ensuring that customers feel valued and appreciated.
- The integration provides businesses with a detailed history of customer interactions, which can be invaluable in future marketing efforts.
FAQs
What is the integration between Zoho CRM and WhatsApp?
Using WATI’s Zoho CRM WhatsApp Business API integration, you can send WhatsApp messages directly from your CRM using WhatsApp features, such as a shared team inbox, a chatbot builder, bulk WhatsApp SMS, and more.
How does HubSpot integrate WhatsApp with other software?
Integrating WhatsApp between HubSpot and Salesforce allows activity and information to move seamlessly between your marketing database and your sales database. You can consistently provide the most up-to-date leads to your sales team with HubSpot’s Salesforce integration.
In what ways are Salesforce and HubSpot different?
In terms of advanced features and customisation, Salesforce has an edge. At an affordable price point, HubSpot offers more comprehensive marketing and sales tools.
Reference and Citations:
https://www.researchgate.net/publication/250886276_CRM_software_applications_and_business_performance